Privacy Policy

Last updated: April 2026

Intentional Labs Ltd ("we", "us", "our") respects your privacy and is committed to protecting your personal data. This policy explains how we handle information when you visit our website or use our apps.

Our website

Our website does not use cookies, tracking scripts, or analytics. We do not collect personal data through this website. If you contact us by email, we will only use your information to respond to your enquiry.

Account creation and authentication

Some of our apps allow you to create an account using Sign in with Apple or Google. When you sign in, we receive your name, email address, and a unique account identifier from the authentication provider. We use this information solely to create and manage your account. We do not receive or store your password.

What data we collect in our apps

When you use our apps, we may collect and store the following data on our servers to enable your account and sync your data across devices:

— Email address (for account identification and essential communications)

— Content you create within the app (such as mood entries, journal notes, or intentions)

— App usage data (such as when your account was created and last active)

We do not collect location data, contacts, browsing history, or any data unrelated to the core function of the app.

Payments

Payments for subscriptions or purchases are processed by Apple (via the App Store) or Google (via Google Play). We do not collect, process, or store your payment card details, billing address, or other financial information. Payment disputes and refunds are handled by the respective platform.

How we use your data

We use your data to provide and improve the app experience, sync your content across devices, send essential account-related communications (such as password resets or critical service updates), and comply with legal obligations. We will never use your email for marketing without your explicit consent.

Data storage and security

Your data is stored on secure, encrypted servers. We use industry-standard security measures to protect your information. We retain your data for as long as your account is active. If you delete your account, your data will be permanently removed from our servers within 30 days.

Third parties

We do not sell, trade, or share your personal data with third parties for marketing purposes. We may use trusted service providers (such as cloud hosting) to operate our apps, and these providers are bound by data protection agreements. We may disclose your data if required by law.

Your rights

Under UK GDPR, you have the right to access, correct, export, or delete your personal data. You can delete your account and all associated data from within the app settings, or by contacting us. To exercise any of these rights, email us at hi@intentionallabs.co.

Children

Our apps are not directed at children under 13, and we do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us and we will delete it promptly.

Changes

We may update this policy from time to time. If we make significant changes, we will notify you via the app or email. The latest version will always be available on this page.

Questions? Email us at hi@intentionallabs.co